For this ad, my goal was to create an eye-catching design for the audience. To achieve this, I featured a framed picture of tacos as the focal point. I added text at an offset angle to create a dynamic feel, carefully considering text hierarchy and incorporating effects to make the text stand out. Additionally, I included a QR code to allow users to easily access the full menu.
For this social media post, I aimed to create a design that is both eye-catching and culturally relevant. To achieve this, I incorporated traditional elements such as a sombrero and maracas. For the text, I used large, thick fonts with a white background to ensure visibility and impact. I also included images of their food, particularly their special Quesabirrias, which are a house specialty. The background features a gradient with a swirl design overlay, complemented by floral corner elements to enhance the visual appeal.
In designing this social media post, I aimed to keep it culturally relevant and prominently feature their content, including a picture of the food and thoughtfully crafted text. However, reflecting on this project, there are several aspects I would improve if given the opportunity to redesign it today. Firstly, the background is too plain, and I would enhance it with a more intricate design, similar to the other ads mentioned above. Additionally, I would experiment with asymmetry to create a more dynamic and engaging layout.
For this ad, designed during December, I opted for a winter aesthetic. I enhanced the background with a gradient to evoke a cold, condensation effect and added snowflakes on the foreground and snow to the red border. I also made the text larger and more eye-catching to improve visibility.
Reflecting on this project, if given the opportunity to redesign it, I would focus on breaking up the background to add more visual interest, as it currently feels quite plain compared to my other designs. Additionally, I would work on making the frames around the pictures more dynamic.